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Finland – 1970, Austin 1300
Today’s post doesn’t quite match yesterday’s but it’s not far off with a 1970, Austin 1300 finished in Tartan Red and now with a black roof to match its Black interior...
...as we detailed yesterday, the Austin importer Veho AB were responsible for, Mailer, the generic name of the ADO16 in Finland but once the Austin 1100 Mark II and 1300 were launched they no longer continued with the marketing name.
We’re the global umbrella for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries and with a Facebook Group of over 2,800 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join
Finland – 1970, Morris 1300
Following yesterday’s Finnish Independence Day post we feature today a surviving example in Finland, a 1970, Morris 1300 finished in Flame Red with the Black option interior...
...Austin and Morris imports were handled by different distributors in Finland and perhaps to make the Austin stand out a little more Veho Ab marketed the Austin 1100 Maileri – the Finnish language modifies and inflects nouns depending on their rôle in a sentence, so in context both Mailer and Maileri are correct. Colloquially, Mailer soon became synonymous with all ADO16 variants but the importers of Morris, Oy Voimavaunu Ab, never adopted the name.
Today’s post is pleasingly unusual in that we can lead with a period advert of the car we feature – we do our best!
We’re the global umbrella for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries and with a Facebook Group of over 2,800 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join
This week’s cover image – back in the era of the ADO16 many car owners would have a nodding dog on the rear parcel shelf; all manner of breeds were available but of course they were only toy dogs, or were they!
Do the dogs eyes light up when you brake?!
This week’s cover image – back in the era of the ADO16 many car owners would have a nodding dog on the rear parcel shelf; all manner of breeds were available but of course they were only toy dogs, or were they!
Does the head knod ? 😁😁
Finland Independence Day
Today we celebrate the Independence Day of Finland (Itsenäisyyspäivä) with the type of post we rarely present, to see the ADO16 in the context of the wider British made vehicle scene of its era...
...the SMMT (Society of Motor Manufacturers & Traders) exists to support and promote the interests of the UK automotive industry at home and abroad; no less was this the case in 1970 for the British Motor Show at the Helsinki Fair Hall held from the 14th to 18th October.
The event was put on by a Finnish events & advertising agency, Oy Suomen Ilmoituskeskus (ILMO) and the SMMT compiled a special 128-page book for the show. Back then there was no annual motor show in the Nordic countries and even today the only one has been the Helsinki Motor Show which in fact has not been hosted for a number of years.
We feature a selection of pages from the SMMT publication – it’s a selection chosen by Miyre who’s actually a stamp dealer so has little bias but let’s not forget just how popular the ADO16 was in its day amongst the competition.
We’re the global umbrella for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries and with a Facebook Group of over 2,800 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join
Finland?
