This week’s cover image – it was during August, 1962 the Morris 1100 was launched but it’s certainly unclear when exactly the styling was finalised. This image dates back to June, 1961 at which stage there was a pronounced curve at the front edge of the bonnet and the top of the grille.
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ADO16 Tuning – Stromberg Carburetters
With a couple of exceptions outside of the UK, the ADO16 was always supplied with SU carburetters fitted to the A-series engine. Tuners did from time to time look at other carburettors but until now we’d not come across the use of Stromberg Carburetters...
...The Zenith Carburetter Company Limited was a British company making carburetters in Stanmore Middlesex, founded in 1912 as a subsidiary of the French Société du carburateur Zénith. In 1965, the company joined with its major pre-war rival Solex Carburetters, and over time, the Zenith brand name fell into disuse.
Our research has established that as early as February, 1937 Zenith began using Stromberg as a brand name for their carburetters and by 1952 the two names Zenith-Stromberg were actually being combined.
By May 1966, it was the Stromberg name being used for marketing and in particular Zenith were advertising the Stromberg CD for the BMC 1100 – the Stromberg CD, or constant depression carburetter operated on the constant vacuum principle, the choke area and the jet orifice varying according to the degree of throttle opening and the speed of the engine.
We’d love to hear from anyone who has any knowledge of fitting a Stromberg CD to an ADO16.
With special thanks to Andrew Newman and to Grace’s Guide.
We’re the global umbrella for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries and with a Facebook Group of over 3,000 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join
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Jamaica – Austin 1100 Adverts
To complement yesterday’s post, today we look at the Austin 1100 in Jamaica...
...John Crook Ltd. handled Austin sales, advertising the new Austin 1100 just 6-days after the model’s official UK launch.
Our post features a couple of adverts from 1963, then 1965 and 1966, and finally there’s a 1971 advert which also includes the Austin 1300. In contrast to the Morris adverts by Motor Sales & Service Co., these Austin adverts carry considerably less text – it’s likely that only one of the BMC distributors understood their audience!
Thus far we’ve yet to discover any surviving ADO16 in Jamaica, well actually anywhere in the Caribbean – perhaps you know of one.
We’re the global umbrella for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries and with a Facebook Group of over 3,000 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join
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Jamaica Independence Day
Today we celebrate Independence Day in Jamaica; surely Jamaica wasn’t the only Caribbean island to see the ADO16 but we’re get to gather much information from the others...
...Jamaica was advertising the Morris 1100 just a fortnight after it had been launched; Morris sales were handled by Motor Sales & Service Co., and some of the wording of their adverts will no doubt raise an eyebrow or two, “LOUISE BENNETT SAYS: “Man; that first ride really sold me! You know I’m built for comfort and my MORRIS 1100 is comfort-plus!””
Interestingly June, 1964 saw comprehensive insurance being offered with each new car, an offer that continued through into 1966.
Our post features a number of newspaper adverts for the Morris 1100 – we do have the exact publication dates but we’ve simply posted them in chronological order.
We’re the global umbrella for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries and with a Facebook Group of over 3,000 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join
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