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Innocenti IM3 – Magazine Advertising

Placing adverts in magazines and newspapers was a very important means for advertising cars during the sixties and no less so for Innocenti...

...when Innocenti launched the IM3 in 1963, it joined the Innocenti Spider and Innocenti A40, and although an early advert featured the 3-car model range advertising was soon focused for the IM3 – indeed, there were quite possibly more manufacturer produced adverts for the Innocenti IM3 than for any other ADO16 variant.

With special thanks to Registro Storico Innocenti

We are the only global umbrella club for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries with a Facebook Group of well over 2,475 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join
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Innocenti IM3 – Magazine Advertising Placing adverts in magazines and newspapers was a very important means for advertising cars during the sixties and no less so for Innocenti... ...when Innocenti launched the IM3 in 1963, it joined the Innocenti Spider and Innocenti A40, and although an early advert featured the 3-car model range advertising was soon focused for the IM3 – indeed, there were quite possibly more manufacturer produced adverts for the Innocenti IM3 than for any other ADO16 variant. With special thanks to Registro Storico Innocenti We are the only global umbrella club for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries with a Facebook Group of well over 2,475 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join

Russia – 1974, Morris 1300 Samara – The Door Posts

As if rebuilding the windscreen surround on his 1974, Morris 1300 GT in Arkhangelsk, in the far north of Russia wasn’t a mammoth challenge for Denis, he then spent most of September and October of 2018 addressing the even more rotten door pillars...

...first of all Denis sand blasted the front door pillars – the left one was pretty much alive and would require a minimum of intervention but the right front door pillar was completely rotten, and Denis spent a very long time with it, well weeks! He cut out all the old metal he didn’t like and welded in new metal – after welding Denis grinded the welds flat and inevitably found a lack of weld penetration, so he welded again, and ground again, and...

...well blood, sweat and eventually Denis created something he was happy with – and felt grateful that the left side was in such better condition!

In the past, when Denis had removed the doors he had immense difficulty loosening the hinge screws. He had thought about replacing them with metric fastenings but foresaw this creating additional problems so opted to buy new imperial screws via eBay – imperial fasteners are just not available in Russia – and Denis also made fixing plates for the A-posts.

So, with everything welded and feeling pretty confident Denis hung the front right door, and saw something very unwelcome..., “F---!”

...Denis picked up the phone to his close friend Andrei whilst sending him on WhatsApp the very same image with which we end this post

Denis – “Hello, Andrei, I need your help”
Andrei – “I’ll finish my coffee and food...”

We are the only global umbrella club for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries with a Facebook Group of well over 2,475 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join
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Russia – 1974, Morris 1300 Samara – The Door Posts As if rebuilding the windscreen surround on his 1974, Morris 1300 GT in Arkhangelsk, in the far north of Russia wasn’t a mammoth challenge for Denis, he then spent most of September and October of 2018 addressing the even more rotten door pillars... ...first of all Denis sand blasted the front door pillars – the left one was pretty much alive and would require a minimum of intervention but the right front door pillar was completely rotten, and Denis spent a very long time with it, well weeks! He cut out all the old metal he didn’t like and welded in new metal – after welding Denis grinded the welds flat and inevitably found a lack of weld penetration, so he welded again, and ground again, and... ...well blood, sweat and eventually Denis created something he was happy with – and felt grateful that the left side was in such better condition! In the past, when Denis had removed the doors he had immense difficulty loosening the hinge screws. He had thought about replacing them with metric fastenings but foresaw this creating additional problems so opted to buy new imperial screws via eBay – imperial fasteners are just not available in Russia – and Denis also made fixing plates for the A-posts. So, with everything welded and feeling pretty confident Denis hung the front right door, and saw something very unwelcome..., “F---!” ...Denis picked up the phone to his close friend Andrei whilst sending him on WhatsApp the very same image with which we end this post Denis – “Hello, Andrei, I need your help” Andrei – “I’ll finish my coffee and food...” We are the only global umbrella club for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries with a Facebook Group of well over 2,475 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join

Comment on Facebook

Can’t wait for next instalment, Jack & big hammer?

Tom Quinlan

Unbelievable dedication and skill.

Would I go that far🥴

Italy – 1965, Innocenti IM3

As we’ve been featuring some really great 1:43 scale models of the Innocenti IM3 we felt it time to take a proper look at what is possibly the most stylish ADO16 ever produced...

...the Innocenti IM3 was launched in April, 1963 and featured the 1098cc A-series engine with initially twin SU carburettors – in August, 1966 the IM3S replaced IM3 and continued until November, 1970 by which time 30,002 of the IM3 & IM3S had been produced.

Our featured car is a 1965, Innocenti IM3 – remember Carrozzeria Pininfarina was responsible for the original Morris 1100 styling, and the Italian styling house was again approached by Innocenti for the IM3. As can be seen in our images there was no toning down of the Italian flair for this variant and in fact every single panel was changed with one detail or another – astonishingly, even the front windscreen is slightly different compared to a standard ADO16

We are the only global umbrella club for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries with a Facebook Group of well over 2,475 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join
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Italy – 1965, Innocenti IM3 As we’ve been featuring some really great 1:43 scale models of the Innocenti IM3 we felt it time to take a proper look at what is possibly the most stylish ADO16 ever produced... ...the Innocenti IM3 was launched in April, 1963 and featured the 1098cc A-series engine with initially twin SU carburettors – in August, 1966 the IM3S replaced IM3 and continued until November, 1970 by which time 30,002 of the IM3 & IM3S had been produced. Our featured car is a 1965, Innocenti IM3 – remember Carrozzeria Pininfarina was responsible for the original Morris 1100 styling, and the Italian styling house was again approached by Innocenti for the IM3. As can be seen in our images there was no toning down of the Italian flair for this variant and in fact every single panel was changed with one detail or another – astonishingly, even the front windscreen is slightly different compared to a standard ADO16 We are the only global umbrella club for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries with a Facebook Group of well over 2,475 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join

Comment on Facebook

High quality car, many advanced at the time. Only Lancia were better built than Innocenti.

I worked on Austin cars in the late 1960's The bits on it look like A60 bumpers front and back..A40 Farina Front Lights..Morris Oxford Grille..and Riley/ Wolsley rear lights..on an Austin 1100..

I saw one when i was on holiday in Tuscany didn`t realise it was so different to the British ado16 the innocenti Minis also look better and have great interiors

I remember seeing Innocenti 1300s and 2 different mini’s as well as Ford Anglia’s with different bodies in Italy in the mid 60’s.The ones I see all looked like they had better interiors than the U.K. version.The little metro shaped mini was very smart.

I had no idea all the panels were different, the interior is fantastic, like an Alfa or Lancia

Where they any better against rust ?.

Good time

Very nice. 😎😎

Very nice

❤🌞❤

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Weekly Model Series – Polistil, 1970 – Innocenti IM3

Our weekly model series continues with Politoys but in 1970 this had become a brand name...

...catalogue marketing now showed, “Politoys made Polistil” – there was a British company called Palitoy and it was the similarity in name that led to the re-naming to Polistil; clearly the new company would not have wanted to lose any brand identification which is why for a time both names were used.

However, 1970 was also the last year that Polistil made the model Innocenti IM3 and it seems from the research we have undertaken that these models are especially rare.

Also, we are unable to state whether the Grey model was still available – we feature just the Violet and Gold options. Interestingly, as can be seen by comparing with the older models, the interior colours were changed.

With special thanks to Quelli della Polistil / QdP

We are the only global umbrella club for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries with a Facebook Group of well over 2,475 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join
... See MoreSee Less

Weekly Model Series – Polistil, 1970 – Innocenti IM3 Our weekly model series continues with Politoys but in 1970 this had become a brand name... ...catalogue marketing now showed, “Politoys made Polistil” – there was a British company called Palitoy and it was the similarity in name that led to the re-naming to Polistil; clearly the new company would not have wanted to lose any brand identification which is why for a time both names were used. However, 1970 was also the last year that Polistil made the model Innocenti IM3 and it seems from the research we have undertaken that these models are especially rare. Also, we are unable to state whether the Grey model was still available – we feature just the Violet and Gold options. Interestingly, as can be seen by comparing with the older models, the interior colours were changed. With special thanks to Quelli della Polistil / QdP We are the only global umbrella club for the ADO16, the BMC/British Leyland 1100/1300 – in well over 60 countries with a Facebook Group of well over 2,475 members! You can join us too; the only ADO16 club with a FREE membership level: www.ado16.info/membership-join

Comment on Facebook

I had a couple of Polistil 128s but they were quite a big scale, are these 1/43?

Non riesco a mettere la foto

Ecco il mio modellino

4 days ago
ado16.info club desk

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Comment on Facebook

Can anyone help me to get the English White paint colour code and paint brand. I am not able to find the colour code malaysia.. I have ask several paint companies and no one is able to tell me.

This week’s cover image – a 2-door MG 1100 Sports Sedan for the US-market where unusually duo-tone was only offered in 1963; this car is finished in Old English White over Sandy Beige which was available with either a Cherokee Red or Terra Cotta interior

Racing green colour code.

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